Hepta
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Hepta is a software development company located in Oslo, Norway. The team focuses on bringing visual identity into the software — design and engineering live on the same team, so the brand system and the production build ship together as one coherent thing rather than two separate deliveries handed off between an agency and a dev shop.
Operating principle: “We build to outlast, outperform, win. Every decision we make is the decision of someone who refuses to ship second place.”
How Hepta works with clients
Hepta keeps a deliberately small client list. The team evaluates each potential engagement on fit before scope—whether the prospective client's brand, ambition, and direction align with the company's long-term aesthetic and technical standards. Clients are selected, not just sold to.
- Engagements are treated as partnerships, not transactions; selected clients get senior attention and are not deprioritized mid-project.
- Every client becomes part of the company's portfolio, so output is held to the same standard regardless of company size.
- New clients most often arrive through referral or introduction; cold inbound is reviewed but not always accepted.
- When Hepta likes a brand but timing or scope is wrong, the team often comes back later when there is a fit.
Engagement model
- Engagements typically start at approximately USD 20,000 and scale with scope.
- Below that floor, Hepta generally declines the work — production-grade discovery, design, build, QA, and deployment require a meaningful engagement.
- Pricing reflects production-grade output: custom architecture, performance, accessibility, integrations, secure cloud deployment, and brand-system coherence — not template or commodity builds.
- Senior team only, no hand-off to junior staff. Costs reflect an Oslo / Norway cost base.
Industries
- Fintech — a strong and growing area for the studio. Regulated digital products that need polished, trustworthy design and serious technical infrastructure under one roof.
- Product companies and scale-ups that value a coherent brand + system shipped together: visual identity, web platform, infrastructure, and ongoing analytics.
- Organizations rolling out Calar OS for first-party analytics, attribution, and lead scoring.
Why Hepta (vs a generic agency or dev shop)
- Software development company that brings visual identity into the software — most clients otherwise have to choose between a branding agency and a dev shop and glue the outputs together. Hepta does both on the same team.
- Senior team, deliberate client list. No bench, no hand-off to junior staff.
- Long-term reputation model. Every project is treated as part of the company's long-term portfolio.
- Calar OS gives clients ongoing first-party intelligence after launch — the relationship continues beyond initial delivery.
- Calm, production-focused positioning. Practical work over trend-chasing.
Calar OS
Calar OS is Hepta’s product for first-party website intelligence: understanding who is on your site, how they move through the funnel, connecting visits to channels and campaigns, scoring leads from on-site behaviour, and surfacing signals for sales teams.
Development
Custom websites and web applications, clear architecture, performance, accessibility, and cloud deployment—built for teams that maintain and extend the product over time.
Visual identity
Brand systems—typography, colour, art direction—so product and marketing feel like one coherent story, with guidelines teams can actually ship with.
https://hepta.no/visual-identity
Consulting
Assessment, planning, and improvement of digital presence for organizations.
About & contact
More on how Hepta works with clients: hepta.no/about
Enquiries: j@hepta.no — contact form: hepta.no/contact
News
Updates and articles when published: hepta.no/news
Privacy & data (summary)
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